21 october at 14:30
What Opportunities Does the Wine Market in Ningxia Offer?
The Ningxia region, located in northwestern China, is emerging as a key player in the wine sector. With complex yet favorable climatic conditions, fertile soils, and increasing government support, this "desert oasis" is attracting attention from investors and wine producers worldwide.
- Quality of Wines: Ningxia wines, particularly Cabernet Sauvignon and Merlot, have received international accolades, affirming their quality on the global market.
- Government Support: The Chinese government actively encourages the development of the wine industry through subsidies, funding, and favorable policies.
- Expansion of Vineyards: Many local and foreign investors are establishing themselves in Ningxia, increasing vineyard acreage and diversifying the grape varieties grown.
- Development of Wine Tourism: The region is attracting more tourists eager to explore its vineyards, opening avenues for tasting activities and wine tours.
These factors make Ningxia a promising region for stakeholders in the wine market, both domestically and internationally.
Speakers:
- Nicolas BILLOT-GRIMA, an expert in the wine sector in China and founder of STONE&MOON Winery in Ningxia, will share his insights on the market, challenges, and opportunities.
- Testimonial from a supplier company active in China.
- More experts will be announced soon!
Hybrid Format:
- Register here to attend in person at ISVV (Council Room): In-Person Registration
- Register here to attend via Zoom: Zoom Registration
An enriched program will follow soon, stay tuned!
#VinitechInnovationTour #China #Ningxia #WineIndustry #ExportOpportunities #Webinar
This action is made possible by the support of the #SIRENA program from the Nouvelle-Aquitaine Region - ISVV - Institute of Vine and Wine Sciences - Interco Nouvelle-Aquitaine - VINITECH - SIFEL - INNO'VIN