MC
Martin Cubertafond
Maître de conférences
Sciences-Po
Description
Martin Cubertafond has been analyzing developments in the French and international wine markets for 20 years. Author of “Entreprendre dans le vin” (Eyrolles 2015) and “Stratégie et marketing du champagne” (Eyrolles 2018) and of numerous articles on the subject in the general press (Les Echos, Le Figaro, Le Monde, etc.) and specialized press (LSA, Réussir Vigne, Vitisphère, etc.).
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