Training : Sales and negotiation techniques
Description
Educational Objectives :
- Enhance your skills in commercial negotiation and sales techniques.
- Master the purchasing techniques of professional buyers to effectively address them.
- Influence your counterparts, handle objections, close a sale through negotiation, persuade, and sell.
Educational Program
Relational Marketing
Building and cementing relationships
Non-verbal communication
The "4x20" rule
Adapting your interview strategy
Influencing interlocutors & defusing disputes
The DISC method and its use in sales
Sales and Negotiation Techniques
Stages of the sales interview
Scheduling appointments by phone
Self-awareness for better negotiation
Professional buyer's negotiation techniques
Mastering your sales pitch
The 7 negotiation techniques and defining a negotiation objective
Integrative vs. distributive negotiation
Questioning techniques
Identifying the prospect's motivation level
Powerful argumentation
Handling objections
Closing the sales interview
10 tips to become a top negotiator
Sales role-play
The 7 sins of negotiation and how to avoid them